Episode 16
From Stroke to Success with Roderick Jefferson
Internationally recognized business speaker and stroke survivor Roderick Jefferson is our latest guest on the The Sea Captain Way. He has shared his dynamic voice at a variety of events including keynotes, guest lectures, webinars, podcasts, and domain expertise panels for companies such as American Express, Oracle, Cisco, LinkedIn, Salesforce, SAP, Uber and Zoom. He is also the author of the Amazon #1 Bestselling book, Sales Enablement 3.0: The Blueprint to Sales Enablement Excellence.
Key points:
- One of Jefferson’s keynote speaking topics is titled “The 2% Mentality,” and it’s about overcoming life’s obstacles. Jefferson talks about how he overcame a near-fatal stroke and made a full recovery.
- As part of Jefferson’s sales enablement coaching and training, he helps his clients convert prospects into customers. This involves breaking down the complexity of the buying and selling process through scalable, measurable and repeatable practices.
- Inconsistent execution can doom even the strongest sales initiatives and strategies.
- Jefferson is an acknowledged thought leader in the sales enablement space. He wrote a book that was an Amazon #1 Bestseller titled “Sales Enablement 3.0: The Blueprint to Sales Enablement Excellence.”
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